HVAC
Your customer list is full of tune-ups and replacements coming due. Nobody is working it.
Every system you've serviced is a customer who needs you again — the spring tune-up, the lapsed maintenance plan, the fifteen-year unit one heat wave away from a replacement, the quote they sat on last season. We start by waking those customers and old leads — the fastest money you've already earned — then the same system handles new-lead speed, follow-up, the heat-wave and cold-snap call surge, and reviews, so nothing leaks while your techs are out.
Prefer a person? Book a call — thirty minutes, direct with the founders.
This is your pipeline right now.
Leads and past customers going cold while you're on the job — every one a booked job you didn't get.
Where the work is leaking
Your maintenance customers are aging out of memory
The tune-up that was due in March, the service agreement that lapsed last year, the fourteen-year system that's one summer from a $12K replacement — all sitting in your records while your office books today's work. So your customer Googles "AC repair near me" and you lose work you already earned.
New leads go to whoever answers first
A Google lead or form fill sits in an inbox while your techs are on calls. Speed-to-lead is everything in HVAC — the contractor who texts back in a minute books the install; the one who calls back tomorrow is bidding against two others.
The seasonal surge, after-hours, and follow-up quietly leak
The first 95-degree day drops forty calls in an afternoon and three of them roll to voicemail while two lines are busy. That $11K system estimate never gets a nudge. And the customer who'd leave you five stars after a clean install never gets asked.
One system. Start with the fastest money.
PULSE Wake — Customer Reactivation
Start here. We work your whole customer list and old leads — maintenance-due customers, lapsed service agreements, aging systems heading for replacement, and the quotes that went cold — with messages that bring them back for the next tune-up, repair, or install. The fastest money in your business is the customers you already have.
PULSE Flash — Speed-to-Lead
Every new lead — web form, seasonal campaign, referral — gets a personal text in seconds, so you're the first HVAC company they hear from, not the fourth.
PULSE Voice — 24/7 Answering
Catches the calls your office can't — nights, weekends, and the heat-wave surge when every line is ringing at once. Books the service call and flags the no-heat and no-cool emergencies.
PULSE Relay — Estimate Follow-Up
The customer who doesn't sign on the first call isn't lost. Relay keeps the follow-up going for days — the right nudge at the right time on that open replacement quote — and hands the ready-to-talk ones to your closer.
PULSE Stars — Reviews & Reputation
Asks every happy customer for a review right after a clean install or repair, catches an unhappy one early so you can make it right before it becomes a public one-star, and replies to every review that posts — so your Google rank climbs and the next caller already trusts you.
PULSE Social — Comments & DMs
Answers the comments and messages on your social, so a no-cool lead in your replies doesn't sit ignored. Full content management available if you want us posting too.
Watch Wake bring a customer back.
A real reactivation conversation — and you only pay when it books.
Common questions
That's where HVAC has the edge — your work runs on a calendar. Wake reaches out when the tune-up is due, when a service agreement lapses, and when an aging system is ripe for replacement, timed to the season so the message lands when the customer is already feeling the heat or the cold. That's real money you already earned.
No. Most HVAC shops start with Wake because it pays back fastest — it works the customer list you already have. Speed-to-lead, follow-up, answering, reviews, and the rest turn on when you are ready.
We typically see 5-15% of a dormant list re-engage. On 3,000 past customers, that is 150-450 conversations — tune-ups, repairs, and replacements you were not going to get otherwise.
ServiceTitan, Housecall Pro, Jobber, ServiceFusion, and most field-service software. Jobs, calls, maintenance schedules, and customer notes sync automatically.
Let's do the math you've been avoiding.
You already paid $125K–$375K to acquire these leads.
35 closed deals × $5K — you're leaving
on the table — today those leads earn you $0, just sitting there.
35% response · 20% booking · 20% close — conservative numbers from real campaigns.
How many tune-ups and replacements are sitting in your customer list?
Talk to PULSE and hear how it would win back your last 100 customers.