Real Estate
Your CRM has years of leads in it. Nobody is calling them.
Portal leads going stale. SOI contacts collecting dust. ISAs quitting after 90 days. We work every lead in your database — new and old — so your agents spend their hours on closings.
Rather just talk it through? — PULSE runs the check by voice, right now.
Sound familiar?
You are buying leads nobody works
Zillow, Realtor.com, Facebook — thousands a month on lead gen. Your agents call once, maybe twice, then mark them dead. Portal leads convert at 1-3% and speed to lead is everything. But your round robin sends to agents who respond two hours later.
Your database is a graveyard of GCI
Open house sign-ins, old Zillow inquiries, expired listing leads, past SOI touches — years of contacts sitting in Follow Up Boss doing absolutely nothing. That list is a retirement fund nobody is withdrawing from.
ISAs cost a fortune and keep leaving
A good ISA runs $4-6K a month, takes 90 days to ramp, and burns out within six months. Offshore ones are cheaper but your leads complain they do not know the market. You are stuck in a hiring loop that never ends.
One system. Start with the fastest money.
PULSE Wake — Database Reactivation
Start here. We work your entire CRM — old portal leads, expired listings, open-house sign-ins, past-client SOI — with context-aware messages that reference their original search and reopen the conversation. That dormant database is a retirement fund nobody is withdrawing from.
PULSE Flash — Speed-to-Lead
New portal leads get a personal text before your round robin even pings an agent. First response wins — and your AI never takes a lunch break.
PULSE Voice — 24/7 Answering
Saturday night when a buyer finds their dream listing, your AI answers — qualifies timeline, pre-approval, and price range, and books the showing on your calendar.
PULSE Relay — Smart Follow-Up
Conversational bumps at day 1, 3, 7, 14, and 30 that sound human and actually get replies — so leads don't die after one call.
PULSE Stars — Reviews & Reputation
Asks every happy client for a review right after closing, catches an unhappy one early so you can make it right before it becomes a public one-star, and replies to every review that posts — so your team's rating climbs and the next lead already trusts you.
PULSE Social — Comments & DMs
Answers the comments and DMs on your listings and social, so a buyer in your replies doesn't sit ignored. Full content management available if you want us posting too.
Common questions
It replaces the need to hire, train, and retain them. AI handles outreach, qualification, and follow-up. Your agents focus on appointments and closings.
Conversations reference their inquiry, the property they viewed, their timeline. Most engage without realizing. If asked, the AI is transparent.
We typically see 5-15% of dormant leads re-engage. On a 5,000-contact database, that is 250-750 new conversations — many ready to transact now.
Follow Up Boss, KvCORE, Sierra, Chime, CINC, BoomTown, LionDesk, and most real-estate CRMs. Lead status, notes, and conversations flow automatically.
All of them. Zillow, Realtor.com, Facebook, IDX, OEM — plus your SOI and past client database. The AI adapts its approach by source.
Let's do the math you've been avoiding.
You already paid $125K–$375K to acquire these leads.
23 closed deals × $5K — you're leaving
on the table — today those leads earn you $0, just sitting there.
30% response · 10% booking · 30% close — conservative numbers from real campaigns.
How many closings are hiding in your CRM?
Talk to PULSE and hear the follow-up your leads would get.