Electrical
Your customer list is full of upgrades waiting. Nobody is working it.
Every repair, every panel, every install is a customer who needs you again — the panel ready for an upgrade, the EV charger they keep meaning to add, the estimate they sat on. We start by waking those past customers and old leads, the fastest money you already earned.
Rather just talk it through? — PULSE runs the check by voice, right now.
This is your pipeline right now.
Leads and past customers going cold while you're on the job — every one a booked job you didn't get.
Where the work is leaking
Your best customers are forgetting you
Every job opens the door to the next one — the panel upgrade, the EV charger, the whole-home rewire, the repair that should've been a replacement. But your office is booking today's work, not reaching back to last year's. So your customer Googles "electrician near me" and you lose a job you already earned.
New leads go to whoever answers first
A Google lead or form fill sits in an inbox while your crew is on jobs. Speed-to-lead is everything — the electrician who texts back in a minute books it; the one who calls back after lunch never gets a callback.
After-hours, follow-up, and reviews quietly leak
Nights, weekends, and the third call when two lines are busy roll to voicemail or a service that mangles the address. That $6K panel-upgrade estimate never gets a nudge. And the happy customer who'd leave you five stars after a clean install never gets asked.
One system. Start with the fastest money.
PULSE Wake — Customer Reactivation
Start here. We work your whole customer list and old leads — past customers due for the next upgrade, dead estimates, repair customers ready to become an upgrade — with messages that bring them back for the panel, the EV charger, or the next install. The fastest money in your business is the customers you already have.
PULSE Flash — Speed-to-Lead
Every new online lead gets a personal text in seconds, so you're the first electrician they hear from, not the fifth.
PULSE Voice — 24/7 Answering
Catches the calls your office can't — nights, weekends, holidays, and overflow when every line is ringing. Books the job and flags the power-out emergencies.
PULSE Relay — Estimate Follow-Up
The customer who doesn't book on the first call isn't lost. Relay keeps the follow-up going for days — the right nudge at the right time on that open panel or EV-charger estimate — and hands the ready-to-talk ones to your closer.
PULSE Stars — Reviews & Reputation
Asks every happy customer for a review right after a clean job, catches an unhappy one early so you can make it right before it becomes a public one-star, and replies to every review that posts — so your Google rank climbs and the next caller already trusts you.
PULSE Social — Comments & DMs
Answers the comments and messages on your social, so a lead in your replies doesn't sit ignored. Full content management available if you want us posting too.
Watch Wake bring a customer back.
A real reactivation conversation — and you only pay when it books.
Common questions
It fits because of that mix. Wake reaches your past customers due for the next upgrade — the panel that's ready, the EV charger they keep putting off — and re-opens old estimates and repair customers who should've been a replacement. Every job you've done is a door to the next one. That's real money you already earned.
No. Most electrical shops start with Wake because it pays back fastest — it works the customer list you already have. Speed-to-lead, follow-up, answering, reviews, and the rest turn on when you are ready.
We typically see 5-15% of a dormant list re-engage. On 3,000 past customers, that is 150-450 conversations — panel upgrades, EV chargers, and rewires you were not going to get otherwise.
ServiceTitan, Housecall Pro, Jobber, and most field-service software. Jobs, calls, and customer notes sync automatically.
Let's do the math you've been avoiding.
You already paid $125K–$375K to acquire these leads.
23 closed deals × $5K — you're leaving
on the table — today those leads earn you $0, just sitting there.
30% response · 10% booking · 30% close — conservative numbers from real campaigns.
How many next upgrades are sitting in your customer list?
Talk to PULSE and hear how it would win back your last 100 customers.