Veterinary
Your records are full of overdue recalls and lapsed patients. Nobody is working them.
Every pet you've seen is due back — the annual wellness exam, the lapsed vaccine, the dental cleaning the owner keeps putting off, the parasite preventive that ran out months ago. But your front desk is checking in today's appointments, not chasing the recalls piling up in your records. We start by working those overdue recalls and lapsed patients — the fastest money you've already earned — then the same system handles new-client speed, follow-up, after-hours triage, and reviews, so nothing leaks while your team is in the exam room.
Prefer a person? Book a call — thirty minutes, direct with the founders.
This is your pipeline right now.
Leads and past customers going cold while you're on the job — every one a booked job you didn't get.
Where the work is leaking
Your overdue recalls pile up and nobody works them
The wellness exam that was due in March, the rabies booster that lapsed last year, the dental cleaning the owner has dodged twice, the flea-and-tick preventive that ran out — all sitting in your records while your front desk books today's appointments. Every overdue recall is a visit you already earned, and the owner just needs a reminder before they drift to a clinic that sent one.
New-client inquiries go to whoever responds first
A new pet owner fills out a form or calls around, and the inquiry sits while your team is in the exam room. New clients call two or three clinics and book the first that responds — the clinic that texts back in a minute gets the new patient; the one that calls back tomorrow lost them.
After-hours calls, follow-up, and reviews quietly leak
The worried owner calls at night and rolls to voicemail. The recall reminder never goes out. The owner who keeps meaning to schedule that dental never gets the nudge. And the client thrilled their dog is back on its feet never gets asked for a review — even though reviews are the first thing the next pet owner reads.
One system. Start with the fastest money.
PULSE Wake — Recall & Patient Reactivation
Start here. We work your whole patient list and overdue recalls — lapsed vaccines, due wellness exams, dental cleanings, and parasite preventives that ran out — with reminders that bring pets back in for the visit they're due for. The fastest money in your clinic is the patients you already have.
PULSE Flash — Speed-to-Lead
Every new-client inquiry — web form, referral, found-you-on-Google — gets a personal text in seconds, so you're the first clinic the new pet owner hears from, not the third.
PULSE Voice — 24/7 Answering & Triage
Catches the calls your front desk can't — nights, weekends, and the overflow when every line is ringing. Books the appointment, answers the routine questions, and flags the urgent after-hours cases for your team.
PULSE Relay — Recall & Inquiry Follow-Up
The owner who doesn't book on the first reminder isn't lost. Relay keeps the follow-up going for days — the right nudge at the right time on that overdue dental or stalled new-client inquiry — and hands the ready ones to your front desk.
PULSE Stars — Reviews & Reputation
Asks every happy client for a review right after a good visit, catches an unhappy one early so you can make it right before it becomes a public one-star, and replies to every review that posts — so your Google rank climbs and the next pet owner already trusts you.
PULSE Social — Comments & DMs
Answers the comments and messages on your social, so a new pet owner asking about your clinic in your replies doesn't sit ignored. Full content management available if you want us posting too.
Watch Wake bring a customer back.
A real reactivation conversation — and you only pay when it books.
Common questions
Most clinic recall reminders are a one-shot email that gets ignored. Wake works the overdue list like a person would — a real back-and-forth that answers the owner's question, handles the "I keep meaning to," and books the appointment — across vaccines, wellness exams, dentals, and preventives. That's real money you already earned that a single auto-email leaves on the table.
No. Most clinics start with Wake because it pays back fastest — it works the recalls and patients you already have. New-client speed, follow-up, answering, reviews, and the rest turn on when you are ready.
We typically see 5-15% of an overdue list re-engage. On 4,000 patients with lapsed recalls, that is 200-600 conversations — wellness exams, dentals, and vaccines you were not going to get otherwise.
AVImark, Cornerstone, ezyVet, Vetspire, and most veterinary practice management software. Patients, recalls, calls, and visit notes sync automatically.
Let's do the math you've been avoiding.
You already paid $125K–$375K to acquire these leads.
35 closed deals × $5K — you're leaving
on the table — today those leads earn you $0, just sitting there.
35% response · 20% booking · 20% close — conservative numbers from real campaigns.
How many overdue recalls are sitting in your records?
Talk to PULSE and hear how it would win back your last 100 patients.